Personalization in beauty products has become a major trend in 2025, and we recently had the exciting opportunity to showcase this through our custom lip gloss charm bar at MCo Beauty's exclusive influencer event in Utah. This special gathering featured stars from the hit Hulu show "Secret Lives of Mormon Wives" (SLOMW) Season 2, including Taylor Frankie Paul, Jen Affleck, and Layla Taylor, who were celebrating their new campaign with MCo Beauty.